Riding dead.
Earlier this month, Young Thug rode a horse around Atlanta to announce his new tour. Yesterday, he brought a funeral procession through SXSW to tell us the release date of Slime Season 3.
First hinted at in February, Slime Season 3 was instead replaced by I’m Up.
Last night, Thugger took a casket around SXSW with a new release date of March 25 plastered over it. The release schedule might be loose but the marketing ideas are solid.
Soooo the awkward moment you see a casket in the middle of 6th street… #sxsw pic.twitter.com/Km6ZKGTveN
— Devi (@DeviBrown) March 19, 2016
Slime Season Three 3/25 @youngthug pic.twitter.com/NqAmoMuwri
— Noisey (@NoiseyMusic) March 19, 2016