This year, FACT TV’s Bryan McKay, Claire Lobenfeld and John Twells packed up and headed to Austin, Texas for South By Southwest 2016 and talked to some of the festival’s most exciting artists.

St. Louis rapper J.R. has toured and collaborated with Trey Songz, worked with local legend Nelly – and he’s just getting started. We caught up with him at SXSW this year to find out how he got connected with Trey and what we can expect from both J.R. and his city in 2016.